Retail & Flagship
Try the collection before you touch it
A mirror-format display in the window or at the entrance. The customer looks up and sees themselves wearing the collection — their own face, their own proportions, live. Ninety seconds, a recording by email, no app to install.
The friction
Most shoppers never reach the rail
The distance between a passer-by and a fitted garment is measured in decisions: stop, enter, find the size, queue for a cabin, undress. Every step loses people. Retail screens do not help — they are posters that glow.
Try-on costs courage
A fitting room asks for commitment before it gives anything back. Customers who are unsure of a silhouette rarely spend ten minutes finding out.
The window is one-way
A mannequin shows the garment on a body that is not yours. A screen loop shows a campaign you have already scrolled past. Neither invites participation.
Nothing leaves the store
The visit ends at the door. There is no artefact, no share, no reason to return — and no record of who was interested in what.
What changes
Presence becomes participation
The mirror gives value before it asks for attention. The guest gets a version of themselves worth keeping; the floor gets a reason to stop.
Outcome wording here is qualitative by design. We do not publish uplift percentages that cannot be attributed to your floor; any figure in a proposal is labelled as an illustrative target for your site.
On the floor
Three things that make it retail-ready
Virtual try-on fails when the face drifts, the room disappears or the moment cannot be kept. The Manifest Mirror is built around those three failure modes.
Outfit-only mode keeps the real store behind the guest
Outfit only
Your store stays in the picture
In outfit-only mode the background is your actual shop floor — the shelves, the light, the people walking past. Only the wardrobe changes. The result reads as a try-on, not a special effect.
- Two modes, one unit. Outfit only for try-on, full world for campaign storytelling. The venue chooses per moment.
- Continuous video. The guest moves, turns and laughs; the garment follows. It is a live stream, not a photo filter.
- Merchandising stays visible. What the customer sees behind them is the product they can pick up two metres away.
Identity lock: wardrobe changes, the person does not
Identity lock
Your face stays your face
Identity lock preserves face, skin tone, proportions and expression while wardrobe, setting and lighting are transformed. The moment a face drifts, trust is gone and so is the share.
- Recognisable, always. Friends should recognise the person in the recording before they notice the clothes.
- Expression survives. A smile at second ten is the same smile on screen — that is what makes the mirror read as a mirror.
- An AI notice is shown. Guests are told the image is generated before the camera starts.
The phone becomes the remote; the recording arrives by email
Phone as remote
No app, no staff, no queue at the screen
A QR code pairs the guest's phone at qr.manifestmirror.com. The phone becomes the remote: switch outfits, switch moments, start the recording. Nothing to install, nothing to hand over.
- Switch mid-session. Three or four looks inside one ninety-second session, chosen from the guest's own screen.
- Memory by email. The recording is assembled after the session and delivered to the address the guest entered.
- Consent-first. Recordings are auto-deleted after seven days, email deliveries after thirty.
A world for the floor
Ten moments, one collection
A brand world is ten moments the guest can move between without leaving the mirror. The sports world below is built from the collection itself: the same silhouette, ten disciplines, ten reasons to stay another twenty seconds.
Brand worlds shown on this page are demonstration concepts built for the Manifest Mirror platform; they do not imply a commercial relationship with the brands shown.
Session flow
From passing glance to delivered file
Ninety seconds is the default because it is long enough to try three looks and record one, and short enough that a queue on a Saturday keeps moving.
- Attract
Idle, the unit is a mirror with an invitation on it. Passers-by see themselves before they see a message.
- Pair or touch
The guest scans the QR code and the phone becomes the remote, or simply touches the screen to start.
- Ninety seconds
The transformation runs live. The guest switches outfits and moments, turns, moves, and picks the take worth keeping.
- Recording by email
The file is assembled after the session and sent to the address the guest entered — with consent, and with a deletion clock.
Formats
Formats that fit the floor
Five mirror formats cover the places retail actually has space for: a window, a wall, a counter, an island. The format is chosen per venue; the world stays the same.
| 9:16 portrait | Free-standing window unit. Faces the street at full height — the classic try-on placement. |
|---|---|
| 3:4 | Counter unit beside the till or at the head of the fitting-room corridor. |
| 1:1 | Square unit for pop-ups, shop-in-shop islands and tight footprints. |
| 4:3 | Landscape panel above a display table, seen by a group rather than one guest. |
| 16:9 | Wall unit above the rail, visible from the entrance and readable across the floor. |
Each venue also picks a UI look. Retail floors usually run Pulse; boutiques tend towards Atelier or Platinum.
Ways to run it
A drop, a season, or permanently
The same unit serves a four-week launch and a flagship installation. What changes is the term and who operates it.
Drop activation
One mirror, one world, a few weeks around a launch. Shipped, installed in a morning, collected afterwards. Commercials on request.
Seasonal window
A unit that stays through a season while the world is refreshed centrally — new moments pushed to the floor without a site visit.
Flagship installation
A permanent fixture in the store plan, managed through Manifest OS with central session policy, kiosk lock and remote diagnostics.
Operations across venues
Questions from the floor
What store teams ask first
No. The QR code pairs the phone through the browser at qr.manifestmirror.com, and the phone becomes the remote for the session. Guests who prefer not to pair can start the session by touching the screen.
Yes. That is outfit-only mode: the wardrobe is transformed, the room behind the guest is your actual shop floor. Full-world mode replaces the setting as well, which suits campaign storytelling more than try-on.
The guest owns their recording. It is delivered by email after the session. Recordings are automatically deleted after seven days and email deliveries after thirty. Consent is taken before the camera starts, and no biometric templates are stored.
Session length is ninety seconds by default and is configured centrally, so a change applies to every unit in the fleet at once rather than store by store.
Yes. A brand world is built in Manifest Studio from your garment references, scene imagery and prompts — ten moments per world, reviewed before it is published to venues.
No. The unit runs as a fullscreen kiosk with an offline precache of its assets, so the attract loop and the interface keep working through a network interruption. Staff intervention is the exception, not the routine.