CLUBS, STADIUMS, FAN SHOPS, SPORTS BRANDS
Put fans in the kit.
A fan walks past the mirror and sees an athlete looking back. Same face, same stance, same expression — fencing mask, boxing wrap, cycling jersey. Ninety seconds later the recording is in their inbox and on their feed.
THE OPPORTUNITY
Fans already want to wear the story.
Sport is the one category where the audience dresses as the product. Replica shirts, club colours, signature silhouettes — the identification is already there. What has been missing is the moment where a supporter can see themselves inside it before they decide, and take proof of that moment home.
Session length is set centrally and can be shortened for matchday peaks or extended for hospitality areas.
Sports world, Football moment — demonstration concept
MATCHDAY
The concourse queue people choose to join.
Place a portrait unit on the concourse, in the fan zone or at the turnstile approach. Attract mode runs continuously; a supporter steps in, scans the QR code with their own phone, and switches between moments while the stream runs.
- No app, no queue for a tablet. The guest's phone becomes the remote through QR pairing at qr.manifestmirror.com.
- Throughput by design. A ninety-second default keeps the line moving through the pre-match window.
- The souvenir arrives later. The recording is delivered by email after the session, so nobody stands at the unit waiting for a file.
- Runs unattended. Kiosk mode is a fullscreen PWA with offline precache, so attract mode survives a shaky stadium network.
Sports world, Basketball moment — demonstration concept
FAN SHOP
Try the kit without touching a rail.
In Outfit only mode the shop stays the shop. The real background is kept, the wardrobe changes, and the supporter sees themselves in the home kit, the away kit or the training range without a fitting room.
- Identity lock holds. Face, proportions and expression are preserved; only wardrobe, setting and lighting move.
- Continuous video, not a photo. The fan turns, laughs, checks the shoulder line — the mirror keeps up.
- Two modes, one unit. Outfit only for the shop floor, Full world for the fan zone; the venue decides per placement.
- Sizes stay human. The mirror creates desire and a recording; staff and stock do the rest.
TEN MOMENTS, ONE FACE
Every discipline is a wardrobe.
A sports world holds ten moments. The guest switches between them during a single session — a sprinter, then a fencer, then a boxer — without leaving the mirror.
Brand worlds are demonstration concepts built for the Manifest Mirror platform; they do not imply a commercial relationship with the brands shown.
SPONSORSHIP
A world the kit partner can put their name on.
Rights holders sell perimeter boards, shirt fronts and concourse screens. A brand world is the first inventory a sponsor can hand to a supporter instead of pointing at them. The club owns the placement, the sponsor funds the world, the fan leaves with the recording.
Kit partner
Funds a branded world of ten moments built in Manifest Studio. The wardrobe is theirs, the disciplines are theirs, the look and the UI theme carry their palette across the fleet.
How worlds are builtClub or rights holder
Owns the placement and the footfall: concourse, fan zone, museum and stadium tour, club shop. Session policy, formats and looks are set per venue from Manifest OS.
Operations across venuesAgency
Builds the campaign around the activation: launch week for a new kit, a signing, a cup run. Worlds are reusable, so a world built once can travel to every venue in the network.
Campaign playbookA sponsor logo asks for attention. A mirror gives something first, then asks.
Manifest Media manifesto
PLACEMENT
Formats that fit a matchday floor.
Five mirror formats cover the geometry of a stadium, a fan shop and a fitness floor. Each unit needs a single power feed and a single network connection, and every unit in the fleet can carry a different format and look.
| Concourse and fan zone | 9:16 portrait, free-standing — full-height figure, visible over a crowd |
|---|---|
| Club shop window | 9:16 portrait — attract mode facing the street before and after the match |
| Above the counter | 16:9 landscape, wall-mounted — two people in frame, kit in the background |
| Fitting area and fitness floor | 3:4 portrait — close-range try-on in Outfit only mode |
| Hospitality and lounge | 1:1 or 4:3 counter unit — seated height, quieter pace, longer sessions |
The Pulse UI look was designed for sport: high contrast, fast transitions, large touch targets. Eight further looks are available if a club palette calls for something quieter.
THE SESSION
Ninety seconds, start to inbox.
- Attract
The mirror runs its loop between guests. On a concourse it reads as a moving poster; people stop because a figure in the frame moves when they do.
- Pair
The fan scans the QR code and their phone becomes the remote. No download, no account, no queue at a shared screen.
- Play
Ninety seconds by default. The fan switches disciplines mid-session, turns, poses, and sees the kit follow every movement.
- Keep
The recording is assembled after the session and delivered by email. Recordings are deleted automatically after seven days, deliveries after thirty.
BEYOND THE STADIUM
Lifestyle venues run the same world.
A world built for a club or a sports brand is not tied to one building. Publish it once in Manifest Studio and it can appear anywhere in the fleet.
Fitness chains
A mirror in the entrance area shows a member as a cyclist, a swimmer, a boxer — the version of themselves the membership is about. Outfit only mode keeps the real gym behind them.
Sports retail
Performance ranges are hard to sell on a rail. The mirror puts the collection on the customer in the store, at full height, in motion.
Retail & flagshipTournaments and fan festivals
Temporary sites, rented units, one world across every location. Set-up is a power cable, a network connection and a published world.
Events & trade showsQUESTIONS
What clubs and brands ask first.
No. Identity lock preserves face, skin tone, expression and body proportions. Wardrobe, setting and lighting change; the person does not. That is the difference between a transformation a fan shares and a filter they delete.
Yes. Outfit only mode keeps the real background and changes the kit alone — the right choice for a shop floor. Full world replaces the setting as well, which suits a fan zone or a sponsored activation. The venue chooses per unit.
Children take part only with a guardian present and consenting. Consent is requested before the camera starts, an AI notice is shown to every guest, and no biometric templates are stored. See Privacy & compliance.
The guest. It is delivered to their inbox and deleted from our side automatically — recordings after seven days, email deliveries after thirty. If a club wants to use a clip in its own channels, that is a separate, explicit permission from the person in it.
Yes. Units are available for rental or purchase, and the operating model is the same either way: central configuration, remote diagnostics and content pushed from Manifest OS. Commercial terms on request through contact.
